Using AI to Write Google Ads Scripts to Automate Campaign Reporting
Paid Media reporting can be daunting. I used Claude to write a script to automate monthly campaign reporting for Google Ads.
Attributing Revenue and Customers to Paid Ads without an Integrated CRM
Google Sheets XLookup Use Case to Attribute Leads from PPC without a CRM Integration
5 Strategies for Reporting on Under-performing Paid Media Campaigns
When you have a campaign with less than stellar results, building a report for your clients or supervisors can be extremely difficult. How can you honestly report campaign metrics and insights without focusing on failure and wasted budget?
When Are Google Search Ads Not the Right Tool for Your Business?
Google Ads may be a silver bullet solution for some businesses, but it’s not always the right fit for every business or industry.
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